What is Marketing? 25 Experts Define it in One Sentence
Disposing of products has become an important ecological issue. Batteries and other components of cell phones, computers, and high-tech appliances can be very harmful to the environment, and many consumers don’t know how to dispose of these products properly. Some companies, such as Office Depot, have created recycling centers to which customers can take their old electronics. Whatever era we’re in now, most historians would agree that defining and labeling it is difficult. Marketing, however, has the biggest responsibility because it is marketing’s responsibility to ensure that the new product delivers value. Our annual research shows the vast majority of marketers are using content marketing. In fact, it is used by many prominent organizations in the world, includingP&G, Microsoft, Cisco Systems, and John Deere. It’s also developed and executed by small businesses and one-person shops around the globe. Besides, customers some definitions of marketing highlight marketing's...